How can industrial insiders and social researchers make a difference in leading research and development processes in sophisticated technological and scientific settings, where the integration of tools and technologies in human and organizational practice is of utmost importance? The role of a company internal social researcher is fleshed out in three rich empirical cases from the oil and gas industry where the development of new collaborative practices enabled by emerging information and communication technologies is the key issue addressed. A general framework for insider social research in Technoscience that integrates human, organizational and technological capabilities is fleshed out to help practitioners in similar situations. This book is written for social researchers and others who are leading development work within science and technology dominated settings. It should also be of interest to engineers, IT professionals, economists or any other group that wants to understand and address the dynamics of human, organisational and information technology development processes.